Commercial broadcaster’s sell-off will help fund share buyback and expansion of ITVX
ITV has sold its 50% stake in BritBox International, the streaming service that offers programmes such as Line of Duty outside the UK, to BBC Studios for £255m in cash.
The UK broadcaster said the sale to its joint-venture partner would underpin its strategy of expanding its ITVX advertiser-funded streaming service and its global studios division.
Continue reading...
0 Comments