Republicans are making anxiety around masculinity a key voting issue – but the Democratic nominee is hoping to turn it to her advantage
A man in a baseball cap strides through a field of corn. A woman in flannel turns and smiles, a line of trucks visible behind her. As piano music swells, an American flag ripples in a gentle breeze. This video is pure, uncut Americana. Naturally, it’s a political ad.
Specifically, it’s an ad made by the Lincoln Project, a group of moderates and former Republicans united by a desire to topple Donald Trump and support Kamala Harris. And it’s making one of the most obvious appeals to men and masculinity yet in the 2024 election.
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